Aïcha is a marketing and intelligence strategist, specializing in helping companies identify growth opportunities that promote positive consumer experiences. Aïcha has an M.B.A from Drexel University and is currently a Senior Manager of Marketing Strategy and Planning at Comcast. She has presented at conferences throughout the United States, addressing various topics including scenario planning, the importance of human-centered design, and leveraging digital technology to better understand evolving consumer needs.
Aïcha is an active participant in efforts to advance the economic and civic empowerment of underserved communities. Drawing from her history as a Senegalese immigrant growing up in the U.S., Aïcha is passionate about sharing insights related to her own experiences navigating the complexities of race and cultural identity and promoting progressive and inclusive dialogue.